Connecting design, brand management and digital marketing
I use my freelance site (Trace Park Design) to showcase my portfolio. There, you will see a combination of work done on the job as well as freelance/contractor work for various organizations. The following links take you to my freelance site and LinkedIn profile, respectively.
My passion is to deliver powerful and effective marketing solutions through print collateral, websites, and email and digital campaigns. I am a creative force and confidently vocal disrupter who values the fundamentals – branding, strategizing, messaging and design.
As a creative leader, I am responsible for and support the vision of the organization including the look, feel and tone of the brand. As a team leader, I believe teams thrive in environments that provide opportunities and resources for inspiration, innovation and growth. I want to create marketing solutions that are high-quality, high-impact, and highly-effective. I accomplish these skills through the following leadership qualities:
- Solid understanding of design, copy and web best practices/guidelines
- Intimate understanding of brand development and multichannel marketing concepts
- Strong awareness of trends and how those can be applied to and integrated into multi-channel marketing campaigns
- Sound belief in personal and team accountability
- Comfortable interaction with internal and external parties, and multi-level employees
- Strong persuasive skills