Education Research Solutions
This full branding project included a logo, business cards, website, letterhead, PowerPoint template and brand guide. The logo uses hidden imagery relevant to the industry: a library of books (to represent education and research) inside of a lightbulb (to represent innovation and solutions based efforts). It uses sophisticated yet playful teal, aqua and lime to separate the organization from competitors in the industry. And we chose Chromoxome for the font for its rounded corners, as its easier on the eyes and it complements the rounded corners of the icon.